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Tracking First announces seed round, New Salt Lake UPS facility hiring, SLC best place to start a career


Tracking First announces $4M in seed funding

Tracking First, an Provo-based enterprise data governance platform designed to structure and unify digital campaign data, announced $4 million dollars in seed funding, led by Silverton Partners with a strategic investment from Kickstart Seed Fund. The company also announced the appointment of seasoned industry veteran Verl Allen as CEO. Allen previously worked in corporate development and strategy roles at Adobe and Omniture, overseeing over $2 billion in acquisitions during his time there.

“Having evaluated hundreds of technology vendors in the enterprise marketing space, I’ve seen firsthand just how difficult it is to get consistent and reliable data when making important decisions about campaign spend and attribution,” Allen said in a press release. “When I saw the Tracking First solution, I recognized how critical its service would be to enterprises everywhere. I’m looking forward to accelerating the company’s strong growth and helping marketers and data analysts gain deeper insights into campaign performance across the enterprise.”

Tracking First was co-founded by Craig Scribner and John Boyd in 2012 to provide data behind marketing spend decisions.

“Faulty data inevitably leads to flawed analysis, and nowhere is the problem more pronounced than within digital marketing campaigns,” Scribner said. “We started Tracking First to restore faith in digital analytics and enable our clients to transition their marketing safely and securely to a data-driven paradigm.”

UPS hiring 1,700 for facility near Salt Lake airport

UPS announced it is immediately hiring more than 1,700 permanent jobs for its massive new facility at 380 S. 6400 West in Salt Lake City.

The company is immediately hiring for a variety of full- and part-time supervisors and package-handler jobs. UPS jobs — including part-time jobs — come with competitive pay and benefits, including wages beginning at $15 per hour, full-time health care benefits after 12 months and retirement benefits. In addition, part-time employees in college will be eligible to receive up to $25,000 in tuition assistance through the company’s Earn and Learn program.

According to a press release, these jobs can be the entry point to a great career. Many senior UPS executives, including CEO David Abney, started their UPS careers as entry-level employees.

The facility will open July 23 as one of UPS’s largest U.S. package hubs. Strategically located on the west side of Salt Lake City and near the Salt Lake City International Airport, the highly automated facility measures 840,000 square feet — the equivalent of 17½ football fields. It will be capable of processing 69,000 packages an hour — more than 600 million in a year.

UPS is hiring for these positions immediately. Interested job seekers can easily apply for these jobs by visiting https://jobs-ups.com/location. Applicants must apply online.

Salt Lake City named best place to start a career

According to a study by WalletHub, Salt Lake City is the top ranked place to start a career. The study, 2018’s Best & Worst Places to Start a Career, shows that Salt Lake City earned the top rank for quality of life and the third highest spot for professional opportunities.

According to WalletHub, the study compared the relative market strength and overall livability of more than 180 U.S. cities to help recent college graduates find the best cradles for their budding careers. Researchers examined each city based on 27 key metrics that ranged from the availability of entry-level jobs to monthly average starting salary to workforce diversity.

Salt Lake City ranked well for having the most entry-level jobs per 100,000 working age workers. It was the only western city to rank highly in this category. The others were in the southeastern United States.


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